Thomas Cooke

Thomas Cooke (he/him) is a cyclist, skier, coach, writer, teacher, entrepreneur, local county planning commissioner, husband, and father. He settled in Park City, Utah in 1993, and has been turning pedals on all sorts of bikes ever since. 

Thomas has had a long career in brand development, marketing, and brand building through leveraging creative technology. 

Starting in 2005, Thomas led the creative team for SLC-based agency Struck who along with the Utah Office of Tourism and State Tourism Board launched Utah’s Life Elevated brand and subsequent advertising campaigns to promote the state as a tourism destination. 

In 2008, Thomas joined SLC-based digital agency Welikesmall (now called Thinkingbox) and helped launch a ground-breaking website for the 2010 U.S. Census. 

In 2011, Thomas co-founded Rally Interactive, a product design and development studio that would go on to win an Apple Design Award for an iOS app they designed and developed for National Geographic.

Thomas is excited to join the Bicycle Collective and combine his experience in creative technology with his passion for bicycles and the people who ride them.